Hipanema and Poiray watches

Searching here and there, soon they found Hipanema -a famous brand known worldwide for its colorful bead bracelets in a hippy chic style. The attraction between opposites was immediate, resulting in a joint venture which turned out to be the combination of the famous Ma Première watch with a band created by Hipanema.

The sensuality of this embroidered band with pink, golden and turquoise hue colored beads, with pending tassels in the same tones as if they were charms was such a smash hit that they decided to make four more bands that could  be exchanged.

Different colours

After the success of that first collaboration, the two brands have decided to continue working together. This year, they just launched three new bracelets that encourage us to enjoy a festive and colorful summer full of style.

Hippy chic garments

These are a limited edition of 300 copies (of each color), and will go on sale from April in the Poiray boutiques and through its website. The price of the band is 120,00 euros. The price of the watch depends on the model you choose: You can opt for gold, gold and steel, or gold and diamonds. Do you like them?

Hipanema SS2014 Collection

Pastel shades ranging from turquoise to lilac, to the quintessential sweet tone, pink; with a nod to our childhood, one in which we used to wear bracelets of edible sugar sweets, now transformed into a chic and essential line for any summer look. Alongside these Hipanemas there are also those impregnated with the vivid colors of India: orange, yellow and gold shades that seem to be inspired by a beautiful sunset over the Taj Mahal.

Hipanema SS2014 Collection

The classic beaded signature, such as colored balls, shells and fringes of gold or silver cutlery, now appear with new shades of bright rhinestones, hundreds of braided bracelets with different techniques and, of course, one of the secrets of its success, its practical and original closing magnet so that you can put it on or take it off as many times as you want with ease. This means that you don’t have to worry about making ties every single time or worry about how old your bracelets may be, so as not to break them.

Hipanema SS2014 Collection

Their pretty colors are impressive on their own and are very eye-catching. But if there is something that draws the girls’ attention on the new collection of these bracelets is that this summer their Hipanemas shine both at day and night, as some models of the new collection SS2014 glow in the dark! Undoubtedly the best way to grab everyone’s attention on those endless summer nights and countless festivals.

Hipanema SS2014 Collection

The 22 new limited edition designs are made entirely by hand, created an elaborate process that takes up to 35 hours and, best of all, they are now available in exclusive stores for you to purchase. Upgrade your stylish with these beautiful bracelets that can match your type and personality and let that show.

By +Nikos Kontorigas