In Villeret, near Bern in Switzerland, there is the eponymous watchmaker that has managed to do something that 30 years ago few would have believed. During the great economic crisis of the planet, when most companies are trying to reduce the quality and minimize cost and risk, this company continues the tradition and maintains traditional methods of watch manufacturing. While they could have followed the practice of mass, electronic production. Since 2007, has joined forces with the Montblanc company creating innovative timepieces that combine luxury, quality, uniqueness, innovative ideas and styles.
It is indicative that the Montblanc Villeret not only chose to mass production, but the labs come only 200 watches a year. But if we take into account the values, are addressed to tycoons, royalty or collectors. Currently, the newest model is the Metamorphosis. This is a piece about the mechanism of the nanotechnology has been used. The company offered to two young creators, Johnny Girardin and Franck Orny, who, when were implementing, had in mind, their favorite cartoon, the Transformers. Thus, this model by pressing a small button appearance changes, mutates and gives different information.
Specifically, the watch is oval like tear. What changes is that the dial appear and disappear sequentially chronograph, time and date. Changing from one meter to another takes just 15 seconds, while the meter remains in darkness it continues to run until it decides that the holder will use it again. The creation was part of the project Timewriter according which the Montblanc Villeret invites young watchmakers to propose innovative ideas. The company will release only 28 pieces Metamorphosis, of which 17 have already been purchased.
By Nicole P.